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The COMP Factors of Behavior

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Published: 06 Sept 2019 › Updated: 06 Sept 2019The COMP Factors of Behavior

The COMP Factors of Behavior

The four COMP factors underlying human behavior are Competency, Opportunity, Motivation, and Perception. The COMP model, first published in 2002, facilitates the root cause analysis of unsuccessful behavioral change, ranging from individual to corporate level. COMP_Factors_of_Behavior.png
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