Fantasy Premier League Logo Proposal - Utopian.io Graphics Contribution

Repository

https://github.com/amosbastian/fpl

Linked Task Request

https://steemit.com/fpl/@amosbastian/create-a-logo-for-the-python-package-fpl-1535755476488#@amosbastian/re-amosbastian-create-a-logo-for-the-python-package-fpl-1535755476488-20180911t195249878z

Details

The Python Package Fantasy Premier League is a game where you score points depending on the performance of your players in the Premier League, the top level of the English football league system. This is my logo proposal for @amosbastian and his Fantasy Premier League project.

My task was to submit logo design concepts that merge the Premier League and Python logos, incorporating their respective animals. The biggest challenge was to essentially combine two already existing, very recognizable logos, while delivering something that is distinguishable between the two.

The lion, being the largest of the two animals, was going to be the dominant figure, so I started there. I wanted to model the style of the lion's face after the Premier League's lion, but I chose to face it forward to avoid looking identical from the original.

I knew that I wanted to wrap the python around the lion's head, however, I didn't want it to seem as if the lion was being strangled. I very much wanted both animals to appear as if they were working together. One of my largest concerns moving forward was that the Python would become lost in the image. In order to solve this, I added short strokes of light so the viewer can see the twists and curves of they Python at a glance, but without cluttering the icon with busy line-work and too many details.

Colors & Typography

_{These fonts are provided for creative reference only. Actual use of the above fonts may require
your business to secure its own font software license, at its own cost, directly from the font owner}

As far as the color palette and typography, I mostly followed the branding of the Premier League. I think this helps users familiar with the league understand that this is in fact a fantasy game associated with it.

Benefits / Improvements

• Recognizable on its own, while independent from the Premier League and Python logos.
• Successfully merges two animals while maintaining visual simplicity.
• Useful in all applications (print, web, mobile) and flexible in orientation.

Proof of authorship

_{Wireframe of outlines, blends, and strokes.}

Tools

• Paper and pencil
• Adobe Illustrator CC

Original files

https://drive.google.com/open?id=1cgEwKCdlnSySIsbuCovSlZ_WwVtLQ3c7

Proof of Work Done

https://github.com/mrgodby