Everyone Needs a Skill.....Digital Marketing Skill Training
Hello everyone... I greet y'all and I hope everyone here is doing well... As part of acquiring and seeking for knowledge just to build up my capacity, I've been privileged to be one of the students of "Komseko Program " organized and funded by Ghana think foundation in partnership with Ghana Opportunity trust. Ghana think foundation is a Non governmental organization that has the aim of building a critical mass of young patriotic,passionate,proactive,progressive and productive people in Ghana. The komseko program seeks to help young men and women to build digital skills that's needed to earn a decent livelihood in the evolving market.offering a spectrum opportunities across all skill levels from basic digital literacy through to coding and AI essentials. Moreover develop digital and financial literacy ,career readiness that gives real world experience and connect us to employers. Trainings have been scheduled both online and physical meet-ups with a very good minded and experienced tutor who takes us through all what it takes to know about digital skills.
Our indefatigable Facilitator... Mr Mohammed Jawad
Today's Physical meet-up happened at the residence of Hopin Academy.
We deliberated on Facebook business Manager,Facebook business Suits and facebook ads manager.
We also deliberated on how to manage pages and advertise businesses on facebook business manager
One needs a Facebook business manager account to be able use facebook ads manager.
The URL for creating a facebook business manager account is business.facebook.com/overview.
To access Facebook ads manager.... business. facebook.com/adsmanager.
Facebook ads manager comprise of campaigns,ads,ads.
Campaigns are mostly the bigger ideas and ads sets are the targets and the ads itself is what is posted and we also learnt how to choose campaign objective when creating an ad
Which includes,
*Awareness
*Traffic
*Engagement
*Leads
*App promotion
*Sales
As part of the training, we will be learning data analysis in our subsequent meet-ups and other related issues.
Hopin Academy has a serene environment for studying and we actually enjoyed the place.
Thanks for reading!
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