Which Generation Are You?

[Builders]
Leadership style : Controlling
Marketing : Print (Traditional)

[Baby Boomers]
Leadership style : Directing
Marketing : Broadcast (Mass)

[Generation X]
Leadership style : Coordinating
Marketing : Direct (Targeted)

[Generation Y]
Leadership style : Guiding
Marketing : Online

[Generation Z]
Leadership style : Empowering
Marketing : Digital (Social)

[Generation Alpha]
Leadership style : Inspiring
Marketing : In Situ (Real Time)