Breaking Down the 13k MAUs

Hey, everyone! 13k monthly active users was a great milestone to reach in 2024. Those users are both content creators and content consumers, as you can find on any social media. Hive needs both, and Inleo has become the best way to bring them into the ecosystem.

In this clip:

• Inleo is the number one onboarder, and its main community is the most active one
• Creators and consumers are both part of the Monthly Active Users (MAUs)
• Web 2 on the front-end, Web 3 on the back-end
• Diversifying monetization with Creator Subscriptions

Monthly Active Users (MAUs) takes into consideration both content creators and content consumers. The creators are those creating articles and threads, while consumers are those who read and curate the content.

Inleo has created a Web 2 experience with Web 3 on the back end, which has made it possible, especially after the Dash integration, to onboard many users and retain them because they find the platform very similar to what they are used to, since most users are familiar with X. We have made Web 3 user-friendly for "normies" and have become the number one onboarder for Hive.

Monetization has also been diversified, which is attractive not only to new users but also to older Hive users who now find new ways to monetize their content or services. Creator Subscriptions have been a game changer for earnings that go beyond the rewards pool.

Learn more about our journey in this video.