Initial Coin Offerings (ICOs) Need to Address Their Value Proposition

For developers and leadership of new companies leveraging blockchain and cryptography, you need to ensure your token ecosystem is fully encompassing and addresses long term value variables such as role, purpose and features. If not, your ecosystem will lose its shine and the token will become useless and obsolete. 

Investors and the general masses will need this in order to justify using your tokens in the ecosystem, thus providing value to actually buy and hold. 

#rantover