Posts Tagged ‘Web Business Analytics’

Appreciating Web Business Analytics

June 1st, 2010 by kct from shrewdies | No Comments | Filed in 7. Appreciate

Web Business Analytics

The month end is a time for reflection. In the PROSPRA world, that means reviewing performance.

Why? So we can appreciate the contribution made by the best elements of the business, and improve the weaker elements.

How? There are many tools and procedures we can use. Today, I look at web business analytics, or more specifically, appreciating our AdSense revenue.

Please note that the techniques I am using here apply to established sites. This is all about improving AdSense income, so if you do not have any yet, come back later. Also, we are talking about 2 to 4 hours work for a few percentage points improvement in income. Think about the business Rewards you expect from your PROSPRA analysis.

This is not a traffic building exercise – it improves the Rewards we expect to Reap from existing traffic. If you are not meeting your expected traffic targets, then focus on new content and more incoming links. I’ll report likely improvements in a later article, but for now, think if the effort is likely to be worth 2% increase in your AdSense revenue.

Web Business Analytics Tool

Today, we have a quick practical tip that lets you easily improve your Adsense income. You can probably adapt these techniques to help improve all the Rewards you Reap from your online business. Read the rest of this Web Business Analytics article

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